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Meningitis Research Foundation


A catalyst in the fight against meningitis.

With a new strategic plan and renewed vision for the future, MRF asked us to evaluate and update their brand platform, including values, personality, purpose and core brand essence.

As a topic close to our hearts we wanted to support MRF and establish a brand identity and proposition appealing to both investors and the general public.

“I really want to say a big thank you for the excellent work you’ve done on this for us. It’s moved us a mile on… ​”
Vinny Smith, Chief Executive​.