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Weatherford

Corporate Repositioning Campaign

A platform for change? Challenge Accepted.

The world is in a period of energy transition, affecting the way businesses and individuals approach associated challenges.

Before they could become the benchmark operator and affect real change in oil and gas industry practices, behaviours and outcomes, Weatherford identified the need to dramatically transform themselves.

This bold campaign statement lends them the flexibility to focus their messaging in specific circumstances and build a bridge to future activity.